Proudly Made in the USA

(We compete with China and Win)


Combine your visit with a visit to our Hondo Iris Farm and Gallery  click

We are open from 8-4, Tuesday-Friday all year except one week during Christmas

Our large selection of jewelry at factory prices

Shop in the shipping room, full selection.

A Jewelry Factory Field Trip

to one of New Mexico's most well known jewelry fabricators.

Free tours, Free gifts for children under 12.

Jewelry for sale from the shipping room at factory prices.

We Now Sell Beads!!!!!!

Mile Marker 286, Hwy 70
(Between Ruidoso and Roswell)
Across from School in Hondo

575 653 4062

or 575 653 4809

See How we go from:


To This



We sell our lead free pewter jewelry to over 300 Museum Gift Stores, Galleries,
and National Parks throughout the United States.

How it's Made!!!

Alice Seely designs all the jewelry, oversees

production, and personally makes a lot of

the jewelry.


We begin by heating an ingot of pewter in a pot to 600 degrees. Below is a pot of melted pewter.   We pour the melted pewter into a centrifuge (spinner) containing a rubber mold Alice has previously made. Below is a rubber mold.   The centrifuge spins for 30 seconds after the melted pewter is poured. Below is the open centrifuge with the mold held down by a round metal frame.


    All Photos Courtesy of Ralph Nix



The centrifuge has been started, the rubber mold is inside, The hot pewter is being poured into the mold through the top of the casting machine..   After 30 seconds the centrifugal machine stops, we open the cover, take out the mold, and pull the finished pieces off the mold. The pieces are on gates, "spokes" that go back in the pewter pot to be re-melted.  

The cast pieces are broken off the gates and placed in a box, face up. The box is taken outside and the pieces are sprayed with a special paint that doesn't come off after it dries.



The painted pieces,  We wrap parts of the pieces in blue tape where we don't want to paint them.   The painted pieces are brought back inside for cleaning.  We use old blue jeans, since they have no lint, and wipe off the top of the pieces, leaving the black paint inside the recesses for definition.    

We finish drying the pieces under a hot lamp to set the paint.



After the pieces dry, they are buffed on a felt wheel by hand until they are shiny, smooth, and have clean edges.   We take the buffed pieces into the cleaning room and spray off any dust left from the buffing process.   We attach pin backs to pins with a special riveting process.
Since our factory is 26 miles from town, we print and cut all of our display cards and make all of our own display boxes. Here we are cutting our cards on a cutter.   We package our pins in  matchbooks that we print, fold and cut in-house.  This is a pin inside a matchbook   This is the outside of a finished matchbook. There is special writing on the back of the matchbook that makes the pin special.



Our Earrings and pins are ready for packing and shipping   Customers can purchase bracelets right off the wall at factory prices.  

   Pins, Pendants and Earrings are also available.




shipping room


A look at the pieces we make from our catalog click

Note: prices at the factory are a lot less than shown in our catalog. Purchases must be made on site.


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